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Presentation folders are used for a wide variety of purposes. They are often used when presenting new products and services to new clients, and they can help you to make the right impression. However, what are your options when you decide to order your next batch of presentation folders? Here are a few of the main considerations that you may want to keep in mind.

Materials

Presentation folders come in a wide variety of materials, but this will depend upon the manufacturer. Some manufacturers are able to offer an extensive list of materials, whereas others may be more limited in what they can provide.

The most common materials that are used to produce presentation folders are usually polypropylene and PVC. PVC can be used when you want to create a leather-like appearance for your folders, but it can also be useful for transparent folders. You may also find a manufacturer able to provide recycled PVC and polypropylene for a more environmentally friendly option.

Try to find a manufacturer offering a range of materials as this will make it easier for you to get the exact style of folder that you are looking for.

Sizes

Presentation folders come in a range of sizes, and the size that you choose will depend upon the specific purpose of your folder. Try to look out for a manufacturer that can provide you with a range of different sizes, such as A5- and A6-sized folders as well as the standard A4 size. You may even be able to find a manufacturer that is able to provide you with a specific size according to your needs if it has the right facilities.

Custom Design

One of the most important things to consider when looking for a company to manufacture your presentation folders is whether they can provide you with a custom design. Although you may be happy with a standard design, custom designs can help you to stand out even more when you present your products and services.

Some manufacturers may therefore be able to provide you with options such as foil blocking and silkscreen to create a product that is really unique, and they may also be able to brand your display folders and add your company slogan to create a more professional appearance.

Choosing a Manufacturer

As well as looking for all of the above qualities when you choose a manufacturer for your presentation folders, you should also make sure that you are looking out for some other key features. To make sure you get the best product possible, choose a manufacturer with a lot of experience and proven quality, short lead times of a couple of weeks or less, and the ability to print a large number of folders at a time if you require large batches.

Conclusion

Find the Perfect Presentation Folders for Your Company

Take your time when next choosing a manufacturer for your presentation folders. A well-designed folder using quality materials and processes can help to make a positive impression, so it makes sense to choose a manufacturer that can always deliver upon your requirements and provide you with a high-quality product that you will be proud to display to customers and clients.

Samples are an invariable aid to peak the prospects interest in your product during your presentation, or after a discussion on the product.

The old adage ” a picture is worth a thousand words’ is compounded twenty times that when a prospect not only sees the product but also feels it and touches it. Hearing about something is good, seeing it is better, but handling it is the most beneficial. Simply put when the customer’s senses are involved with the product to a greater degree it is more beneficial to the customer and the presenter.

To get the best results while using samples during your presentation try this:

1 – It goes without saying only use samples that are clean, in good condition,and are able to do what they are intended to do. Never use or give out a sample unless you checked it out and are sure it functions properly.

2 – Never leave a sample unless you have shown the customer how to use it.

3 – Make sure the samples you choose fits the customer’s needs. Using any other samples is confusing and a waste of time.

4 – Never show too many samples at once. (two at the most). More than two is overwhelming and confusing. In this case too much of a good thing is not a good thing.

5 – Maintain control of the presentation and the handling of samples. It is best not to let the customer handle them during the presentation, it detracts from their concentration. If the customer reaches for them, stop talking, smile, pause, let them handle it momentarily, then judiciously and politely take it out of their hands. Pause a moment; smile; and continue.

6 – Leave literature pertaining to the product with as much pertinent information as possible. It should contain size, colors, dimensions, ordering information. Anything that can be used for quick customer referral.

When you are finished; of utmost importance, pause and say this ” let me just go over these few points again”. No matter how thorough you thought your presentation was, if the customer didn’t understand it, it was a failure. The customer is not going to admit they didn’t understand something. Once again, this is crucial; if the customer didn’t understand something they are not going to admit it. This approach of restating a few points once again allows for this important point and it may be the difference between success and failure.

Before you leave set up a time and date to review the customer’s feelings and impressions. Most important follow up by phone as soon as possible to make sure:

A – Nothing was overlooked.
B – The customer understood everything.
C – There are no questions that can impede your progress.

It is critical that everything pertaining to your product is understood and accepted. If this is not the case then no matter how good your product or presentation is or was, you would have failed.